최신 MCC-201 무료덤프 - Salesforce Marketing Cloud Connect Essentials

문제1

Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?

A. Existing Email Event Notification Subscription

B. CloudPages opt in to Event Journey

C. Keyword opt in and SMS Messaging

D. Smart Capture and Triggered email messaging

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제2

A customer wants to capture and categorize email Not Sent events and begin identifying trends. They want to keep the data in Marketing Cloud and run queries against the dataset. The customer created a data extension to receive the information.
Which order of Automation Studio activities should be recommended?

A. Data Factory Utility > File Transfer from Safehouse > Import File > Data Extract with Tracking Extract type

B. SQL Query > Data Extract with the Data Extension Extract type > File Transfer to Safehouse > Import File

C. Data Extract with the Data Extension Extract type > File Transfer to Safehouse > File Transfer unzip > SQL Query

D. Data Extract with the Tracking Extract type > File Transfer from Safehouse > File Transfer unzip > Import File

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제3

Northern Trail Outfitters is investigating implementing MobileConnect to allow SMS messaging in their UK, Germany, and Swiss subsidiaries. Each subsidiary has its own business unit and they are trying to determine if a single long code could be used for all markets.
What functionality would tie to additional long code Implementation?

A. Do they need to have independent reporting on SMS sends by country?

B. Do they need to support inbound messages in each country?

C. Do they need to support different From Names by country?

D. Do they need to support UTF-8 characters in their SMS?

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제4

Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce.
Which two reasons could be the cause?
Choose 2 answers

A. Individual Level Tracking was not selected in Marketing Cloud Configuration

B. Synchronized Data Sources only push data every 15 minutes

C. ContactID was used as Subscriber Key

D. Email Address was used as Subscriber Key

정답: A,B

설명: (DumpTOP 회원만 볼 수 있음)

문제5

Northern Trail Outfitters has a data extension that stores all of their orders. They want to send out a dally email for orders with their status changed to 'shipped' that day through a journey.
Which two methods should be used to filter entry into the journey?
Choose 2 answers

A. Filter Activity

B. Decision Split

C. SQL Query

D. Entry Source Filter

정답: B,D

설명: (DumpTOP 회원만 볼 수 있음)

문제6

A customer wants to limit the number of emails a subscriber receives to a maximum of one email every 14 days. After the 14-day period, the subscriber is eligible to receive the next message.
What should a consultant recommend to meet this criteria?

A. Import the identified subscribers into a list when creating the send.

B. Create an exclusion data extension populated with the identified subscribers.

C. Create a suppression list populated with the identified subscribers.

D. Query contacts from the Einstein Engagement Frequency data extension when creating the send.

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제7

Northern Trail Outfitters has master data extension of 880,000 subscribers they want to randomly split into 11 groups to test different messaging strategies.
How could this be accomplished?

A. Use Journey Builder with a random split activity.

B. Use Automation Studio with a random split activity.

C. Create a random data extension within Email Studio.

D. Create a random data extension within Contact Builder.

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제8

Northern Trail Outfitters wants to send special discount offer to engaged customers on their email list.
What should be resolved prior to generating the audience?

A. Who the offer come from

B. What the offer will be

C. When to send the email

D. How to determine engagement

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제9

A customer's web developer team is creating a form that will leverage a Marketing Cloud REST API endpoint to upsert rows into a data extension.
How should the consultant create an installed package in Marketing Cloud to facilitate this functionality?

A. Create a separate installed package for each individual web form.

B. Ensure the package scope includes Read and Write permissions for data extensions.

C. Instruct the web team to store the client ID and secret in the client-side code.

D. Enable the package for all business units in the Marketing Cloud account.

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제10

Northern Trail Outfitters received an email about reaching API limits within Salesforce and they think this is caused by the integrated Marketing Cloud account.
Which two types of API calls are counted against the rolling 24-hour limit?

A. Bulk API

B. Login Calls

C. CreateSalesforceObject() AMPscript

D. SOAP API Calls updating objects

정답: C,D

설명: (DumpTOP 회원만 볼 수 있음)

최신 MCC-201 무료덤프 - Salesforce Marketing Cloud Connect Essentials

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